While there's a strong movement in J-pop to add more legitimacy to the genre through more intense emotion, better composition, and even the advent of the strong and authentic singer/songwriter as a star, there are still bands that simply want to have a good time with their music. Kimaguren is clearly one of the latter. In Zushi (their hometown), the music is almost always joyful, and almost always bouncy. This isn't empty bounce, the music is well put together, incorporating stray Brazilian elements into a soft summer guitar and playful lyrical delivery to form a highly infectious whole. The catchiness and infectiousness cannot be overstated here: the second track, "Life," became such a massive summertime hit that it was incorporated into train station signals in their home province.
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AllMusic Review by Adam Greenberg