Formula V


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Malaco's lone weakness has been in the youth market. They've tried mightily, but haven't been able to find a contemporary Southern band that can help them get a foothold in the hip-hop/urban contemporary market. Formula Five tried their best, but couldn't get over the hump. Part of the problem was that the songs were undistinguished; the other part is that the group is at heart a '70s soul/funk band in the Brick/Commodores tradition, not a '90s New Jack, urban contemporary, or hip-hop influenced ensemble.