On a roll from its U.K. chart-topping success with the Abba-esque EP, Erasure celebrated with the baldly titled Pop! While scant in terms of general info, as a no-frills hit-for-hit collection Pop! lives up to its considerable brief. Taken out of context from the various albums, hearing one straight-up smash after enough becomes a pure delight. It's intriguing to hear how the pure synth-pop/soul fusions of the earliest years give way to a more fluid style, almost as if the notoriously hard-to-stay-satisfied Clarke, having finally found a perfect partner in Bell, found the time and inclination to explore other options. As for Bell, hearing his evolution from an all-too-obvious clone of Clarke's Yaz partner Alison Moyet into his own English soul style makes for a treat. Picking out highlights from already powerful material almost begs the question, but hearing the stretch of brilliant songs from the soothing jump of "Oh L'Amour" to the explosive, infectious energy of "Stop!" makes for great listening, Clarke's arrangements and Bell's passionate vocals hitting everything song for song. Calling a straightforward, chronologically organized singles collection one of "hits" would be arrogant if it weren't for the fact that it was also true, almost every number a Top 40 placer at home, more than half hitting the Top Ten -- and it's never hard to hear why. There is one wryly funny and informative bonus in the liner notes -- without explanation, though unquestionably written by self-confessed gearhead Clarke, a list of classic keyboards he's used on Erasure's hits appears with this note: "This is a general list of synthesizers you may or may not be interested in. It is not a product endorsement."
AllMusic Review by Ned Raggett