Various Artists

Now That's What I Call Music! 73 [UK]

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AllMusic Review by Jon O'Brien

Featuring eight number ones and 44 Top 40 singles, Now That's What I Call Music! Vol. 73, the series' second hits compilations of 2009, is just as hit-packed as ever. Opening with four of the biggest singles of the year, Lady GaGa's infectious "Poker Face," David Guetta's summer anthem "When Love Takes Over," Calvin Harris' '90s trance-inspired "I'm Not Alone," and Cascada's synth-heavy "Evacuate the Dancefloor," the first disc only confirms how successful the dance-pop genre has recently become. Elsewhere, Chipmunk and Tinchy Stryder represent the emerging British hip-hop scene with their breakthrough hits, the feisty rock-pop of P!nk's "Please Don't Leave Me" is matched by newcomers the Veronicas and Katy Perry, while tracks from Take That and Girls Aloud only highlight why they are currently the U.K.'s two premier pop groups. The stand-out tracks, however, are Pussycat Dolls' Bollywood crossover "Jai Ho!," Jordin Sparks' epic power ballad "Battlefield," and La Roux's surprise electro-pop hit "In for the Kill." The second disc is dominated by American R&B with Black Eyed Peas' minimal techno number one "Boom Boom Pow," Ciara and Justin Timberlake's funky "Love Sex Magic," and Flo Rida's-Eiffel 65 sampling "Sugar" the highlights. Elsewhere, 3OH!3 and Kasabian provide the album's only rock-led tracks, Florence and the Machine,Little Boots, and Noisettes all justify their initial critical acclaim, while the triple whammy dance chillout of Empire of the Sun, DeadMau5, and Chicane is the perfect way to close a much more varied second half. Now 73 may not be as eclectic as some of its predecessors, but as dance-pop and R&B are currently conquering the upper reaches of the charts, it's undoubtedly a fair representation of 2009's musical climate.

Track Listing - Disc 1

Sample Title/Composer Performer Time Stream
1 Lady Gaga 03:57 Amazon
2 Cascada 03:26 Amazon
3 David Guetta 03:24 Amazon
4 Calvin Harris 03:31 Amazon
5 La Roux 04:08 Amazon
6 Tinchy Stryder 03:33 Amazon
7 The Pussycat Dolls / A.R. Rahman 03:42 Amazon
8 Chipmunk 03:04 Amazon
9 Lily Allen 03:22 Amazon
10 Pixie Lott 03:18 Amazon
11 P!nk 03:52 Amazon
12 The Veronicas 03:21 Amazon
13 Katy Perry 03:22 Amazon
14 Girls Aloud 03:48 Amazon
15 Agnes 03:06 Amazon
16 Freemasons 03:26 Amazon
17 Alesha Dixon 03:08 Amazon
18 The Saturdays 03:14 Amazon
19 Take That 03:21 Amazon
20 Britney Spears 03:36 Amazon
21 Jordin Sparks 04:01 Amazon
22 Shontelle 03:02 Amazon

Track Listing - Disc 2

Sample Title/Composer Performer Time Stream
1 Beyoncé 03:45 Amazon
Merriweather 03:54 Amazon
3 Keri Hilson 04:11 Amazon
4 Ciara 03:41 Amazon
5 The Black Eyed Peas 03:39 Amazon
Soulja Boy 03:14 Amazon
7 Akon 03:18 Amazon
8 Flo Rida 04:01 Amazon
9 Ironik 03:24 Amazon
10 Pitbull 03:04 Amazon
11 Armand Van Helden / Dizzee Rascal 02:57 Amazon
12 The Prodigy 02:54 Amazon
3OH!3 03:14 Amazon
14 Kasabian 04:11 Amazon
15 Florence + the Machine 03:53 Amazon
16 The Noisettes 03:11 Amazon
17 Little Boots 03:28 Amazon
18 James Morrison 03:55 Amazon
19 Paolo Nutini 03:39 Amazon
20 Empire of the Sun 04:06 Amazon
21 Deadmau5 / Kaskade 03:21 Amazon
22 Chicane 03:42 Amazon
blue highlight denotes track pick