The debut album by Finnish hard rockers Sinamore is atypically poppy for the fairly hardcore metal label Napalm Records: A New Day sounds much more like '80s goth rockers like the Cult or Gene Loves Jezebel than the average Scandinavian black metal outfit. Singer/songwriter Mikko Heikkila has an oddly sweet and melodic tone that at times recalls Peter Murphy's baritone croon; even when he yells, as on the dramatic "Fallen," he doesn't venture into the guttural range that's the current metal standard. Similarly, the band favors relatively mellow mid-tempo arrangements and guitar tones that owe more to echoing, reverby post-punk (think of the Cure, and at times even Cocteau Twins) than more brutal forms of metal. A New Day isn't for the average Cannibal Corpse fan, but those who enjoy Nightwish and the so-called "darkwave" school of goth metal will find it quite appealing.
AllMusic Review by Stewart Mason