Already an underground hit in its earlier version, recorded with New York dance legend Bobby O, when Neil Tennant and Chris Lowe re-recorded and re-released the song via EMI in late 1985, it slowly but surely rose to be a number one smash on both sides of the Atlantic. It was one heck of a way to come to public attention and still stands out as a peak of the Pet Shop Boys' career, not to mention arguably being one of the first hip-hop singles to go top of the charts. That may seem strange, but it's pretty obvious Tennant is delivering the verses in his own English style of flow; he confirmed in later years that the source of inspiration was the Grandmaster Flash single "The Message." Lyrically, though, his focus is slightly different, a focus on class as much as inner-city pressure (though he later said that the commonly accepted vision of the song being about rough trade was not the intent). Lowe and producer Stephen Hague created a snaky, obsessive rhythm punch for the music, relentless and full-bodied, classically '80s in sonic style but with a heft that most other mainstream productions couldn't hope to touch. Lowe's sonic signature of synth melodies balanced between restrained chill and sweeping, cinematic wash is well in place, while the dramatic slow start, fading up from a Hague-taped walk in the streets near the studio, is perfectly gripping.