Primitive Radio Gods

White Hot Peach

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Defining themselves more than just a one-hit wonder, the Primitive Radio Gods retool their artsy modern rock on their long-awaited follow up, the indie rock friendly White Hot Peach (2001). Lead singer Chris O'Connor is not consumed with commercial success, for he makes his own rules when delivering hooky lyrical imagery. The songs themselves are quick, showcasing the band's shimmering acoustics and airy percussion. "Gotta Know Now" and "Blood From a Beating Heart" are mysterious; theatrically impressive with electronic grooves and hushing vibes courtesy of O'Connor's less than dynamic presence as a frontman. "Devil's Triangle" is more aggressive with its heavy riffs and techtronic samples. White Hot Peach, however, isn't designed for a mass appeal. And that's perfectly acceptable. Who needs another massive hit? It appears the Primitive Radio Gods are content with that. Playfully tapping into space rock aesthetics on the six-minute "Whatever Wakes McCool," the band does it without all the hype. White Hot Peach may not be wholesome in the same way as Rocket, but it's a bit more enticing. They went deeper for a sonic bliss, completely ignoring the catch that made them a flash in the pan during the summer of 1996. That's pretty respectable.

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