Rag Doll was a new step in the Four Seasons albums. Previously, the group had filled LPs with covers of oldies after including their current hit. Rag Doll consisted entirely of songs written by group member Bob Gaudio, which gave it a contemporary feel, and it contained three Top Ten hits, including the number one title track, "Save It for Me," and "Ronnie." Rag Doll was the most consistent regular new studio album the Four Seasons had ever made, and it signalled they were ready to challenge the new competition of the Beatles.
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AllMusic Review by William Ruhlmann